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Shoppers love Poshmark. There are always new deals and exclusive finds for buyers. What is Poshmark? It’s not just a site for buyers—sellers love it, too. Spring cleaning can equal a big payday when sellers post their unused makeup and skincare kits, or their secondhand clothes, accessories, jewelry, home goods, and more.
Hoping to explore the wonderful world of Poshmark and eventually learn how to sell on Poshmark?
Our complete guide answers the all-important question: how does Poshmark work? Learn how to thrive in this digital marketplace, whether you’re a Poshmark buyer, Poshmark seller, or a little bit of both.
Also, be sure to check out our blog post comparing Mercari vs Poshmark if you’re interested in learning more about the resale platform space.
What Is Poshmark?
Poshmark is a social marketplace that connects 700 million users in the United States, Canada, and Australia with over 200 million items for sale. Sellers can list gently used favorites, and buyers can find deals up to 70 percent off. Despite joining the e-commerce world only ten years ago, Poshmark has grown to $2 billion in revenue paid out to sellers already.
Poshmark online marketplace keeps users happy by not only facilitating sales but also building a diverse community from fashionistas to eco-conscious shoppers. To keep this community thriving, Poshmark encourages kindness and authenticity. They also provide a customer support team ready to resolve any potential issues.
Interested in joining this community of 700 million users? Let’s break down how Poshmark works for both buyers and sellers.
How Does Poshmark Work for Buyers
Poshmark promises savings and unique finds for the whole family. Buyers can browse the marketplace based on four categories:
- Women
- Men
- Kids
- Home
Those four categories encompass a wide range of popular items such as:
- Pet Products
- Handbags
- Shoes
- Jewelry
- Accessories
- Makeup
- Dresses
Buyers can also choose to search by popular brands such as:
- Nike
- Michael Kors
- Louis Vuitton
- Lululemon Athletica
- PINK Victoria’s Secret
- Coach
- Chanel
Those are just a few of the hundreds of brands Poshmark offers. Buyers can find everything from high-fashion brands to niche boutiques.
The Poshmark Shopping Experience
Another thing that sets Poshmark apart? This marketplace prioritizes the shopping experience. Sellers curate looks and collections for buyers, and Poshmark spotlights top brands and collections.
Top Selling Brands This Week
The first thing you’ll see on the Poshmark homepage is the top-selling brands that week for Poshmark’s four core categories:
- Women
- Men
- Kids
- Home
Buyers can check out the top 25 selling brands like Victoria’s Secret and J. Crew for women, Adidas and Banana Republic for men, Vineyard Vines and Justice for kids, and Ikea and Urban Outfitters for home.
Trending Now
Buyers can also see the top 25 trending brands and products for each of these four categories such as bareMinerals for women, REI for men, UGG for kids, and Barnes & Noble for home.
Stay up-to-date with the Trending Now feature on your Poshmark account and easily click on each brand or product to browse associated sellers.
Popular Collections
On the Poshmark homepage, buyers can also check out popular collections for women, men, and kids. These popular collections encompass certain brands, items, or styles such as:
- Suede Skirts
- Oversized Sweaters
- Yeezy Shoes
- Levi’s Belts
- Disney Princess Sweatshirts
- Pink Baby Dresses
Buyers can select any of these popular collections to instantly browse associated listings.
With these homepage features, Poshmark helps buyers not only to stay ahead of the trends but to easily find whatever they’re looking for.
Poshmark Customer Support
In addition to their customer service team, Poshmark has two key programs to promote consumer confidence:
Posh Protect
Although all sales on Poshmark are final, under Poshmark’s Posh Protect policy, buyers can receive a refund for two reasons:
- The item never ships
- The item does not match its listing
Buyers have three days once their item has been delivered to contact Poshmark about potential problems. The Posh Protect policy covers:
- Undisclosed damage
- Incorrect items
- Missing items
- Items not as described
- Items that are not authentic
Common problems that Posh Protect doesn’t cover include:
- An item doesn’t fit
- The buyer changed their mind
- Offline transactions
- Trades between two parties
Don’t forget that the Posh Protect policy is only applicable for three days after delivery.
Posh Authenticate
The Posh Authenticate program applies to items that cost $500 or more. If you purchase any item that costs more than $500, it arrives first at Poshmark headquarters to be inspected by luxury experts. These team members confirm the authenticity of people’s closets by checking:
- Logos
- Tags
- Materials
- Hardware
- Quality
If these experts cannot confirm the product’s authenticity, the buyer receives a refund immediately. Otherwise, if the item is authentic, Poshmark then ships it directly to the buyer. The Posh Authenticate program is free, and all its items also fall under the Posh Protect policy.
How Does Poshmark Work for Sellers
Poshmark is as easy to use for sellers as it is for buyers, which is why there are many full-time seller accounts and tons of repeat buyers. Sellers can get to business in less than 60 seconds with five easy steps:
- Download the Poshmark app.
- Take a photo of an item.
- Write a description for the item.
- Set the price.
- Submit
Sellers utilize the social aspect of Poshmark to market their products. Top features include:
- Posh Stories – With Posh Stories, sellers can post photos and short videos to highlight their listings. These stories are shoppable. Sellers tag their listings to make them easy to access for buyers.
- Posh Bundle – Sellers can combine items together into bundles to reduce shipping fee costs and entice buyers with discounts and capsule looks.
- Posh Parties – Sellers can join Posh Parties grouped by brands or themes. Poshmark hosts four of these real-time virtual shopping events each day.
Once sellers connect with a buyer, Poshmark makes shipping easy. They provide sellers with pre-paid, pre-addressed labels. Sellers can drop off shipments at a USPS mailbox or schedule a free at-home pickup.
After the transaction is complete, sellers can access their earnings at any time by:
- Depositing them into a checking account
- Requesting a check
- Using the balance to purchase products on Poshmark
Poshmark handles financial transactions, including credit card fees, for sellers. In return, they take a fee that depends on the price of the listing. This fee is broken down into two categories:
- Sales Under $15 – Poshmark charges a single flat rate of $2.95 for all sales under $15.
- Sales of $15 or More – With sales of $15 or more, Poshmark keeps 20% of the listing price.
Bring on the Savings
Both buyers and sellers save big on the resale platform Poshmark. Buyers can find discounts of up to 70 percent, and sellers can find buyers for their new or used goods. If you love to save, then you’ll also love RebateKey.
Get up to 100 percent cash back rebates and coupons from trusted retailers like Amazon, Walmart, and Etsy. Join RebateKey’s community of users claiming thousands of deals each day.
It’s easy to save big with RebateKey.
Sources:
https://www.businessinsider.com/what-is-poshmark
https://poshmark.com/what_is_poshmark
https://poshmark.com/community_guidelines
https://poshmark.com/posh_protect
https://blog.poshmark.com/2020/05/07/your-complete-guide-to-poshmarks-features-tools/
