{"id":3865,"date":"2026-04-22T00:14:05","date_gmt":"2026-04-21T21:14:05","guid":{"rendered":"https:\/\/rebatekey.com\/blog\/?p=3865"},"modified":"2026-04-22T00:14:05","modified_gmt":"2026-04-21T21:14:05","slug":"amazon-choice-badge","status":"publish","type":"post","link":"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/","title":{"rendered":"How to Get Amazon Choice Badge? &#8211; Easy Strategies with Tips &#038; More"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-69f87b6c36763\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f87b6c36763\" checked aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Quick_Summary\" >Quick Summary<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#What_is_the_Amazons_Choice_Badge\" >What is the Amazon\u2019s Choice Badge?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#How_do_Products_Qualify_for_the_Amazons_Choice_Badge\" >How do Products Qualify for the Amazon\u2019s Choice Badge?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Well-Timed_Shipping\" >Well-Timed Shipping<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Customer_Feedback\" >Customer Feedback<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Low_Return_Rate\" >Low Return Rate&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#How_to_Optimize_Your_Listings_to_Get_the_Amazons_Choice_Badge\" >How to Optimize Your Listings to Get the Amazon\u2019s Choice Badge?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Strive_to_Make_Your_Online_Business_Eligible_for_Amazon_Prime\" >Strive to Make Your Online Business Eligible for Amazon Prime<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Perform_Keyword_Research_and_Identify_the_Most_Relevant_Keywords_for_Your_Product_Category\" >Perform Keyword Research and Identify the Most Relevant Keywords for Your Product Category&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Strive_for_the_Best_Customer_Ratings_and_Reviews\" >Strive for the Best Customer Ratings and Reviews&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Refine_Your_Product_Listings_Pages\" >Refine Your Product Listings Pages&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Make_Sure_to_Have_Competitive_Pricing\" >Make Sure to Have Competitive Pricing&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/rebatekey.com\/blog\/amazon-choice-badge\/#Wrapping_Things_Up%E2%80%A6\" >Wrapping Things Up\u2026&nbsp;<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Being an Amazon seller is not exactly an easy job with the competition becoming more and more intense every day.&nbsp;<\/p>\n\n\n\n<p>One of the things that can help you stand out among your competitors is the Amazon\u2019s Choice badge.&nbsp;<\/p>\n\n\n\n<p><strong>But how do you get it?&nbsp;<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group has-white-color has-text-color has-background\" style=\"background-color:#179ab6\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:28px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"has-text-align-center has-white-color has-text-color has-medium-font-size wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quick_Summary\"><\/span> Quick Summary<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator aligncenter is-style-default\"\/>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:8px\">\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-white-color has-text-color\">In this post, we will expand upon:&nbsp;<\/p>\n\n\n\n<ul class=\"has-white-color has-text-color wp-block-list\"><li>What the Amazon\u2019s Choice badge is?<\/li><li>What steps do you need to take in order to get it?<\/li><\/ul>\n\n\n\n<p class=\"has-white-color has-text-color\">Let\u2019s get into it.&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_the_Amazons_Choice_Badge\"><\/span>What is the Amazon\u2019s Choice Badge?&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-medium is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13-700x364.png\" alt=\"voice search badge for your products purchase history ship immediately amazon\u2019s choice badge slogan negative reviews well-priced product prime eligible amazon choice badge\" class=\"wp-image-3867\" width=\"350\" height=\"182\" srcset=\"https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13-700x364.png 700w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13-1024x532.png 1024w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13-768x399.png 768w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13-1536x798.png 1536w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13-250x130.png 250w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/image-13.png 1540w\" sizes=\"auto, (max-width: 350px) 100vw, 350px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The Amazon\u2019s Choice badge is a label that the platform assigns to a product when it feels that the product is the perfect match for a specific keyword.&nbsp;<\/p>\n\n\n\n<p>Moreover, the Amazon\u2019s Choice badge typically shows up on the top-left side of the product\u2019s image or at the bottom of the title of the product.&nbsp;<\/p>\n\n\n\n<p><strong>It\u2019s one of the best ways to differentiate yourself in an ever-competitive market as the badge:&nbsp;<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Helps you build social proof that your product is high-quality and exactly what the customer is looking for<\/li><li>Helps you achieve the customer\u2019s trust since your product is certified by Amazon itself<\/li><li>Helps you stay at the top of specific keyword search results.&nbsp;<\/li><\/ul>\n\n\n\n<p>Naturally, all of these are super helpful for your online business as an Amazon seller so, the Amazon\u2019s Choice badge is definitely something you should strive to achieve for your products.&nbsp;<\/p>\n\n\n\n<p>Here\u2019s an example of a product that has the Amazon\u2019s Choice badge. You can see the badge underneath the product title as indicated by the red rectangle:&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh5.googleusercontent.com\/7t4JXmuWl_N7YZ3n4GAgACvLo0KCHis3fGKnNbMtJYaklJNrOTmy-mvjsat32JPv3v6DLPXHHsoFvCDpIWtnkX1ztTsIhz7-9JlwLOOQd2Mq-C88y4NzrWX5TKIVxyYMUHLQ5TFO\" alt=\"prime eligible streamline voice searches amazon choice badge great user reviews listing page buy box bullet points amazon\u2019s choice label good seller rating voice commands\"\/><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>The badge appears on the top-left side of the image when you\u2019re looking at it in search results as shown below:&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh4.googleusercontent.com\/Yh_OiVMMditZthGjEMXTMhsjfI60w2o05c02nxqTg7OPz2DFx-ySKlUnVT5CE58zSVlHuY6IvRFGpQtp08SXz0ICRWP1fvSuF_PPlCtev165Lq4V7Fea3K70ynP-6DTE4c4Xa0Cg\" alt=\"best selling products amazon\u2019s choice badges more sales important factor only way retail giant smart speakers other buyers amazon marketplace bestseller solid rules\"\/><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>When Amazon launched the Echo Dot back in 2015<\/strong>, a large number of people started browsing Amazon through the Echo Dot\u2019s voice shopping feature.&nbsp;<\/p>\n\n\n\n<p>However, it was quite challenging for people to browse through search results and listings when they were using the voice shopping feature.&nbsp;<\/p>\n\n\n\n<p>In order to combat this, Amazon introduced the Amazon\u2019s Choice badge label in order to <strong>make the voice shopping experience more streamlined<\/strong>. It enables users to find what they\u2019re looking for through voice search much more easily.&nbsp;<\/p>\n\n\n\n<p>Apart from improving the customer experience, the Amazon\u2019s Choice badge also<strong> helps sellers out by boosting their products<\/strong> to the forefront of their category and instantly helping them gain the customer\u2019s trust.&nbsp;<\/p>\n\n\n\n<p>This competition for gaining the Amazon\u2019s Choice badge ensures that sellers pay close attention to their listings and add as much detail as they can to them. In turn, this helps out the customers who want to know the exact details of the product they\u2019re buying.&nbsp;<\/p>\n\n\n\n<p><em>Hence, the label has created a cycle that is beneficial for both Amazon customers as well as Amazon sellers.&nbsp;<\/em><\/p>\n\n\n\n<div class=\"wp-block-group has-background\" style=\"background-color:#179ab6\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:8px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-white-color has-text-color\"><strong><em>Important note: <\/em><\/strong><em>The Amazon\u2019s Choice badge is not the same as the Best Seller badge. The Best Seller badge simply determines that a product is one of the best-selling items within its particular category.&nbsp;<\/em><\/p>\n\n\n\n<p class=\"has-white-color has-text-color\"><em>On the other hand, the former badge concerts very specific keyword searches that the customer conducts on the Amazon search page.&nbsp;<\/em><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:8px\"><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_do_Products_Qualify_for_the_Amazons_Choice_Badge\"><\/span>How do Products Qualify for the Amazon\u2019s Choice Badge?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>As of now, no one really knows what the algorithm is which determines how products are chosen for the Amazon\u2019s Choice badge.&nbsp;<\/p>\n\n\n\n<p>While there\u2019s no exhaustive list as to what factors Amazon\u2019s algorithm uses to determine which product deserves the badge, there definitely are some factors that are known.&nbsp;<\/p>\n\n\n\n<p><strong>These factors are:&nbsp;<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Well-Timed_Shipping\"><\/span>Well-Timed Shipping<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/www.pwc.com\/gx\/en\/industries\/consumer-markets\/consumer-insights-survey.html\"><em>According to a survey<\/em><\/a><em> conducted in June 2021, 41% of customers said that they would be willing to pay more for same-day shipping for products that they order.&nbsp;<\/em><\/p>\n\n\n\n<p>The customers of today highly value <strong>fast shipping. <\/strong>It\u2019s one of the major reasons why Amazon Prime is as popular as it is today.&nbsp;<\/p>\n\n\n\n<p>Rest assured, fast shipping definitely plays an important role to determine whether or not your product(s) get the Amazon\u2019s Choice badge or not.&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Customer_Feedback\"><\/span>Customer Feedback<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Of course, <strong>positive customer reviews and ratings<\/strong> are going to go a long way when it comes to Amazon\u2019s algorithm choosing your product for its Choice badge.&nbsp;<\/p>\n\n\n\n<p>The more positive reviews and ratings you have, the better your product will look in the eyes of the Amazon algorithm.&nbsp;<\/p>\n\n\n\n<p>It will help them ensure that they are giving their choice badge to the highest-quality product as well as the most relevant one to the customer\u2019s search.&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Low_Return_Rate\"><\/span>Low Return Rate&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Of course, if your products are being returned by customers a lot, then they most likely won\u2019t be chosen for the Choice badge.&nbsp;<\/p>\n\n\n\n<p>Amazon will only give its Choice badge to products that are able to satisfy the highest number of customers. Hence, a<strong> low return rate<\/strong> is essential when it comes to achieving the Choice badge.&nbsp;<\/p>\n\n\n\n<p><strong>Ideally, you should strive for a return rate that is below 1% of all shipments.&nbsp;<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"663\" src=\"https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge-1024x663.jpg\" alt=\"how to get amazon choice badge\" class=\"wp-image-3868\" srcset=\"https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge-1024x663.jpg 1024w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge-633x410.jpg 633w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge-768x498.jpg 768w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge-1536x995.jpg 1536w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge-232x150.jpg 232w, https:\/\/rebatekey.com\/blog\/wp-content\/uploads\/2021\/12\/how-to-get-amazon-choice-badge.jpg 1667w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Optimize_Your_Listings_to_Get_the_Amazons_Choice_Badge\"><\/span>How to Optimize Your Listings to Get the Amazon\u2019s Choice Badge?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>While not everything is known about how you can reliably achieve the Amazon\u2019s Choice badge, there definitely are some steps you can take to improve your chances.&nbsp;<\/p>\n\n\n\n<p><strong>Some of these steps are:&nbsp;<\/strong><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strive_to_Make_Your_Online_Business_Eligible_for_Amazon_Prime\"><\/span>Strive to Make Your Online Business Eligible for Amazon Prime<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>We mentioned above how <strong>fast shipping <\/strong>is one of the most essential components when it comes to achieving the Choice badge.&nbsp;<\/p>\n\n\n\n<p>Naturally, if your shipments are eligible for Amazon Prime, then they will be eligible for<strong> two-day, next-day, and same-day shipping.&nbsp;<\/strong><\/p>\n\n\n\n<p>These options will enable you to ship your products at a much faster rate and thus, you\u2019ll have a much better chance of getting the badge.&nbsp;<\/p>\n\n\n\n<p><strong>If you\u2019re an Amazon FBA seller, you\u2019re already eligible for Amazon Prime.&nbsp;<\/strong><\/p>\n\n\n\n<p>So, take advantage of it.&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Perform_Keyword_Research_and_Identify_the_Most_Relevant_Keywords_for_Your_Product_Category\"><\/span>Perform Keyword Research and Identify the Most Relevant Keywords for Your Product Category&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Ideally, you should have done this before but if you haven\u2019t, you need to step up your keyword research game.&nbsp;<\/p>\n\n\n\n<p><strong>It can be a good idea to invest in a keyword research tool such as <\/strong><a href=\"http:\/\/ahrefs.com\"><strong>Ahrefs<\/strong><\/a><strong>, <\/strong><a href=\"http:\/\/affiliate.link\"><strong>Moz Pro<\/strong><\/a><strong>, or <\/strong><a href=\"http:\/\/affiliate.link\"><strong>SEMRush<\/strong><\/a><strong>.&nbsp;<\/strong><\/p>\n\n\n\n<p>You can also take advantage of free keyword explorer tools such as <a href=\"http:\/\/keyword.io\"><strong>keyword.io<\/strong><\/a>.&nbsp;<\/p>\n\n\n\n<p>The idea here is to identify keywords that your audience will most likely use and then use them within your product listings.&nbsp;<\/p>\n\n\n\n<p><strong>Remember that the Amazon Choice badge is awarded based on the most relevant keyword searches.&nbsp;<\/strong><\/p>\n\n\n\n<p>Hence, you need to be highly accurate in predicting what your audience will search for.&nbsp;<\/p>\n\n\n\n<p>A lesser-known tip is to include longer keywords within your product listings that describe the problem which your product solves.&nbsp;<\/p>\n\n\n\n<p>That being said, it\u2019s also important to <strong>maintain a balance. <\/strong>You don\u2019t want to go overboard with including keywords within your product listings. That practice is known as <strong>keyword stuffing <\/strong>and if you do it too often, it can even get you banned from the platform.&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Strive_for_the_Best_Customer_Ratings_and_Reviews\"><\/span>Strive for the Best Customer Ratings and Reviews&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Of course, Prime eligibility and keyword exploration are only a small part of the equation.&nbsp;<\/p>\n\n\n\n<p>The real meat of it is when it comes to<strong> customer feedback.&nbsp;<\/strong><\/p>\n\n\n\n<p><strong>Amazon is obsessed with its customers and as a seller on the platform, you have to be too.&nbsp;<\/strong><\/p>\n\n\n\n<p>Ensure that you provide the best customer experience so that when the time comes for them to leave you a review, they leave you a positive one.&nbsp;<\/p>\n\n\n\n<p>In order to achieve this, you will have to step up in pretty much all aspects of your seller performance.&nbsp;<\/p>\n\n\n\n<p><em>Your goods need to be high-quality and genuine, you need to regularly respond to customer messages and resolve any issues, plus, you need to have a fast shipment.&nbsp;<\/em><\/p>\n\n\n\n<p>All of these aspects combined will help you achieve a collection of reviews that will look very favorable to Amazon\u2019s algorithm.&nbsp;<\/p>\n\n\n\n<p>Thus, you will have a much higher chance of receiving the Choice badge.&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Refine_Your_Product_Listings_Pages\"><\/span>Refine Your Product Listings Pages&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>When aiming for the Choice badge, it can be a good idea to go through all of your product listings and refine them to make them more optimized.&nbsp;<\/p>\n\n\n\n<p><strong>The information you add within the product listings needs to be accurate and straightforward.&nbsp;<\/strong><\/p>\n\n\n\n<p>Make sure you include all necessary details that both a clueless customer and an informed customer would want to know about.&nbsp;<\/p>\n\n\n\n<p>Be accurate and truthful so that the customer gets no surprises once they receive the product. This will also keep your return rate low.&nbsp;<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Make_Sure_to_Have_Competitive_Pricing\"><\/span>Make Sure to Have Competitive Pricing&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>This might be fairly obvious but you need to have well-priced products in order to stand a chance to receive the Amazon\u2019s Choice badge.&nbsp;<\/p>\n\n\n\n<p>If your product is 5 times more expensive than most of the competitors in your category, then chances are that you won\u2019t be receiving the badge anytime soon.&nbsp;<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wrapping_Things_Up%E2%80%A6\"><\/span>Wrapping Things Up\u2026&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>We hope we were able to make it clearer how Amazon chooses products for its Choice badge label.&nbsp;<\/p>\n\n\n\n<p>As long as you follow the tips given in this post, there is a high chance that your products will get chosen for the Choice badge by Amazon.<br><\/p>\n\n\n\n<p>Do you have any tips to get chosen for Amazon\u2019s Choice badge? Let us know in the comments below.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The AMAZON CHOICE BADGE is a product label that helps your PRODUCT show up higher in search results on AMAZON. In order to get it as a SELLER, you need to&#8230;<\/p>\n","protected":false},"author":5,"featured_media":3869,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[29],"tags":[751,752,753,754,755,756,757,758],"class_list":["post-3865","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-amazon","tag-how-to-get-amazon-choice-badge","tag-amazons-choice-badge","tag-products-qualify-for-the-amazons-choice-badge","tag-customer-feedback","tag-low-return-rate","tag-optimize-your-listings-to-get-the-amazons-choice-badge","tag-strive-to-make-your-online-business-eligible-for-amazon-prime","tag-strive-for-the-best-customer-ratings-and-reviews"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Get Amazon Choice Badge - Full, Tested Guide<\/title>\n<meta name=\"description\" content=\"The AMAZON CHOICE BADGE is a product label that helps your PRODUCT show up higher in search results on AMAZON. 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